I took over full account management with one objective:
restore profit discipline while sustaining revenue momentum.
Here’s a snapshot of what structured execution achieved over a 90-day window in 2025:
September 2025 • Revenue: $10,697.17 (+36.8% MoM)
• Net Profit: $1,464.00 (+29.9%)
• Orders: 540 | 607 units
• PPC spend optimized for contribution margin, not vanity ACOS
August 2025 • Revenue: $7,817.06
• Net Profit: $1,127.26 (+539.1%)
• Post-restructure efficiency gains across ads and pricing
July 2025 • Revenue: $9,580.14
• Net Profit: $176.37
• Strong top line, weak profitability — growth without control
📌 Strategic insight:
Sales growth is easy. Profitable growth is engineered.
The turnaround came from PPC restructuring, spend reallocation, and enforcing margin-first decision making across the account.
This throwback still reinforces one truth in 2026:
If profit isn’t scaling with revenue, the system—not the market—is broken.
If this resonates, let’s connect.
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